Thursday, October 27, 2011

LOL in the Edit Room

As an editor, somewhat ironically, I watch very few films and edit very few videos outside of work... guess I love editing a whole bunch but putting some distance between us is a good thing.

So, on the topic of 'distance', here's my favorite DoP bridging the time-space continuum with me ;)



Usually, in the edit room, it's me 'talking to' [or ranting at] the actors onscreen or my DoP/Director/Sound Guy/Client/Make-Up Artist off-screen, like a raving lunatic...

Wednesday, August 17, 2011

Oiling the Wheels for the Next Wave

A little bit of a rest period post-madness, so have managed to upload a few more recent works:


Our future nursing professionals! From the NUS Alice Lee Centre for Nursing Studies (Did you know we have an up-and-coming Nursing Undergrad, Masters AND PhD programme in Singapore?) Very classy piece and good interviews and footage to work with. Wasn't on set for this but I was told by my crew that the selected student-talents really did their homework (the preparation definitely shows in the delivery of the soundbites) and were a joy to work with during re-enactments with their positive attitudes. Kudos! When you have clients who really take ownership of their videos, the editor gets great footage to work with and the videos shine.


An Opening Video I did for the Singapore Sports Awards. Took me a while to experiment with and come up with the style but once I locked down what I wanted to achieve, making it happen was a smoother affair. Shortlisted the most dramatic stills and went for it. Clients had some footage, mostly news coverage sort, so we felt it would dilute the impact. That's where we boldly suggested going with just the stills and creating the story from there. Had a hand in crafting the pitched concept and this was one of the rarer projects where we managed to run the pitched copy almost 100% (tweaking it slightly to suit the photos we have to play with). Pretty happy with the final result - a "blockbuster movie trailer" of sorts. Kind of ran contrary to the initial brief/what they're used to previously - didn't use any video footage and kept it really short. But hey, clients' feedback post-event was that this really fired up the audience and set the mood - Mission: Accomplished!


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With the breathing room created during this downtime, I finally got myself down to my TCM (Traditional Chinese Medicine) doctor. Was following up for some other issue but with a few pokes and prods, she found out my back was actually too abnormally tense. I'd thought it's because I've been so busy that I've not gotten my weekly dose of gymming/exercise for 2 months running. It turned out that it was due to the long stretches of long/late edits leading to really late dinners, causing poor digestion which led to the pulling of the back muscles.

And that was how I ended up undergoing my first acupuncture session! Having gone through it, I'd say it looks scarier than it really is. Though there were some really strange and awkward sensations when she poked the needles in to the sorest of spots.

In any case, I'm glad she identified that problem because I felt better immediately after! No more sore back. Now, THAT'S a big thing for editors who sit in their chairs for more than 10 hours daily. And now, I'm finally restarting my exercising... and hope to get back on some sort of routine. Got to keep the most important piece of "equipment" chugging along nicely.

Wednesday, June 22, 2011

X Marks The Spot

Ahhhh... between my last post and this post, much has happened. Many projects have been completed, many edit hours churned out and I've added a few new clients to my company and freelance list. Haven't had a proper break for more than a year and a half (but finally, a short beach getaway is coming right up) but those edits ain't gonna edit themselves, are they? :)

In fact, I've been so busy with pre/prod/post that I've not had the chance to upload some of our latest works online.  Though I've managed to squeeze two more new videos online - both fun to work with, on shoot and in post:


TV Commercial for our long-time theater client, Toy Factory, for their "881 - The Musical" production. Heard the musical sold very well and was well-received by the audience - kudos!


Something fun for another returning client, OpenNet. Where do you get such nimble and expressive hands? HINT: Editing develops agility and a good sense of rhythm ;)


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BUT, the Biggest, Baddest, most Bombastic Breaking News of all broke a coupla' hours ago:

FCP X is (finally) here

It's only been a few hours and there has been a lot of online chatter about The X. I've seen the official intro video and read about the features, comments and hot-off-the-keyboards reviews (not to forget, the key omissions). Not being an early adopter of technology (but only staying ahead of the news without burning holes in my pockets), I'm going to adopt my usual 'Wait and See' approach.

Afterall, I am running a fairly stable (though sometimes quirky) FCP 6.0 system on 10.5 Leopard on a 2009 Mac Pro and... it works. I am very familiar with & fairly fast on it. I have more than a few current and pending projects - and lots more that I'll need to be able to tap into in case clients come back (a key omission in The X) - and clients have been coming back to update their videos recently.

The lack of OMF exporting feature in FCP X makes it a definite no-go for me as well. BUT from comments made by editors that Apple Dev team consults with, these "pro" features are currently omitted but not forgotten. Which suits me just fine - shall await a more stable and feature-complete package before making the switch. It's a complete rewrite, so surely, I'm not going to bank on it to be The One on first try (even though many people seem pretty upset by having their expectations shattered after waiting so long... as for me, I have too much patience. I can wait.)

In the meantime, I am grateful for the early adopters and FCP fanatics who had already started editing projects with FCP X mere hours after its release! For they will probably be the ones to stress the system and discover the 101 flaws and bugs that Apple will work on for its next update...

Moving to FCP X would probably be inevitable but does not have to be imminent for my shop. I can see FCP X potentially being very useful around here (once I get up to speed with the new.... almost-everything + the professional features get worked in and stabilized + all my paid plugins get their necessary updates) - we're a small shop and almost all our projects are short-form and not more than 20mins, we work with tapeless formats 70% of the time and deliver tapeless for majority of our clients as well.

I would be lying if I say I'm not equally thrilled AND spooked by the really low price point at US$299.99 - thrilled that for such a low price, I can get a whole buncha bells, whistles, SFX and templates bundled with a spanking new NLE; spooked because now really EVERYBODY can just get an iMac/MacBook Pro and be an editor/run a production house/set up their own internal post-production team. We're already experiencing some sort of stagnation of project prices despite high inflation... so this can be quite disconcerting.

Hardware and software-wise, the barriers to entry have really been dropped low. In terms of experience and expertise? It's probably going to remain difficult to explain the value-add of having an "education" (formal or usually, non-formal and in the "real world", supplemented by copious amounts of good, updated reading/viewing materials online).

In any case, I think many people are still reeling from the shock of finally coming face-to-face with the much-anticipated, spanking new FCP that looks and behaves so differently from its ancestors... hobbling along more like an iMovie Pro/crippled Final Cut Pro.

The release of the news came a little underwhelming but I guess life (and edits) will go on... to bed, I shall. Regardless of NLE, nothing can replace a clear mind when pressing them JKL keys!

Saturday, August 21, 2010

Y to the O to the G - Creating [for] the Youth Olympic Games

Finally delivered a big project for the inaugural Youth Olympic Games, held in Singapore from 14 to 26 August. We were responsible for all the audio-visuals in the Youth Olympic Village at NTU as well as the 'Blazing the Trail' Olympic Gallery at Suntec International Convention Centre [which is also a competition venue].

All in all, we completed... 3 single-screen AVs [of 4 videos - because one of the screens had 2 stories] and 2 x panoramic AV.

KAPOW! The Phantom high-speed piece we have over at Suntec Convention Centre - a centerpiece that greets visitors to the exhibition and competitions.

Pretty happy with all the AVs, especially the panoramic AV for Suntec - because it was a fairly epic project: 8m-wide screen consisting of purely Phantom high-speed footage which was composited into a custom canvas and also required masking and grading. We also worked with a sound designer to create an original 5.1 soundscape to further enhance the panoramic action. First time working with all these elements [Phantom, custom superwide canvas, DataOn Watchout system, 5.1 audio] - but happy to have worked out some kind of workflow that, well, worked!

Spent many nights transcoding the Phantom footage from .CINE to .MOV [Cinepak] and finally to .MOV [ProRes(HQ)] - but the footage [which I believe went from 12-bit to 10-bit] was really good for grading. So much latitude to work with! Worked especially well for the first Phantom sequence we shot - which we were still figuring out some of the settings - since I was able to correct some of the lighting/hue issues in post.

Here's an excerpt:


Quite bummed about the lack of publicity for the Suntec Olympic Gallery and any mention of this panorama - because I believe it's not something you get to see a lot. Was down at the site to finally take a look at the piece and was happy to see a pair of parents and their young child being mesmerized. After staring at each shot for more than a 100 times while editing, the 'WHOA' factor does wear off fairly fast. So it's really nice to see fresh pairs of eyes being lit up by the piece.

As for the other AVs, had quite a fun time with a pure editing piece: cutting footage of various Olympic Opening Ceremonies and the lighting of the flame. We had access to footage dating back to 1960 [Rome, I believe], right up to Beijing 2008. The footage from Tokyo 1964 was surreal, though... intercutting shots of the released birds with faces of freaked out athletes and having an ominous soundtrack underneath the shot of a wailing baby...

The Flame video, flanked by actual Olympic Torches from the past Games.
[having bright display panels shining onto the glossy HD TV isn't really a good idea...]

We also had 2 pieces profiling local YOG athletes: one which followed a day in the life of a Triathlete and another focused on the sport of Male Artistic Gymnastics and Equestrian. Nice little vignettes that give audiences a little peek into the lives of these young Olympians. Also the first time I worked with DSLR footage and it mixed pretty well when cut with our HDV footage. My director had [too much!] fun overcranking with the DSLR - but it did give a very nice mood to the two pieces.


The 2 AVs are enclosed in their own 'booths' which are shaped like the Olympic rings.

Didn't have the chance to see our works in the Youth Olympic Village though - somehow our accreditation passes weren't processed and so, we can't enter the restricted lands. Ah, bummer - I was looking forward to having some sort of special YOG souvenir.

Moving on, I'm currently working on a series of 20 x 1-min vignettes shot on the 5D for an upcoming tourist spot. Working with really nice visuals coming out from the 5D. We've also just finished a stopmotion piece... with the 5D. As I'm blogging here on a Saturday afternoon, I'm also monitoring the transcoding of 5D footage back on the work Mac Pro - through LogMeIn. This part, I like - since I don't miss inputting timecodes and popping in tapes!

Sunday, March 21, 2010

Colorful Corporate Cuts

Latest TVC I've cut & graded is up on our YouTube channel [and being viralized + broadcasted]:



Was also on set as the EX-3 media wrangler. Between offloads, I was also the 'runner' [quite literally] plus 'waterboy' [drawing sea water using a rope & bucket to flood the ground - hardest & most awesome practical workout I've ever had]. Had a great tan, too, under the blazing sun from dawn till dusk.

Just finished a rough cut of a teen pregnancy drama this week. Good to be cutting something that's not a mish-mash of montage shots and 'archival' footage ripped from some stashed-away DVD from years gone by for a change. Well, those projects have their own place and time but it's a refreshing change to be cutting a dramatic piece with emotions... lots and LOTS of emotions.

Was quite pleasantly surprised by how quickly I got into the material. Guess my mind was happily stimulated, which makes for a nice session. Another nice change from the many mechanical post tasks I had to complete in the past weeks [lots of tiny tweaks to almost-complete cuts, .MOV & .WMV encoding and DVD authoring for final deliverables].

The drama consists of 5 vignettes & a prologue which show the possible consequences of teen pregnancy for teenage girls and will be used in facilitation sessions by our client for at-risk girls. It's not meant to be all didactic and preachy, so the message is communicated through empathy, storytelling and emotions.

By the 2nd vignette, I was feeling quite sad for our protagonist. There is a fair share of crying but this is neither a Taiwanese soap opera nor a Hong Kong soap weepie, so it's not all out flood of tears and bawling of eyes. There is much more power [and realism] in showing restraint.

At the same time, I'm cutting a 12-webisode project for a corporate client, who is using it as training material for their service staff through the entire year. Sounds boring? Not quite, since we've made them into mini sitcoms. Our protagonist in this one is quite an earnest goofball, so I find myself having my 'duh' face on when editing him.

Other things on my editing plate this month and next are a graduation video [this one requires I dig up my youthful enthusiasm], a project that has been more commonly referred to as 'sex skit' rather than its title [nothing scandalous; another facilitation video, this time done in comedy vignettes style] and an interview-led piece on teen smoking [a cause I personally support: be smoke-free, kids and adults alike].

Who said 'corporates' must be boring? ;]

Saturday, February 27, 2010

I Heart Editing

Been on an editing frenzy, working on a few different videos at the same time. Was [and still am] juggling a 12-ep mini sitcom for service training, interview-based recruitment video, 4 versions of a TVC for an upcoming musical, 7-min interview-based internal sales video & a short turnaround 2.5-min launch video.

I'm lovin' it!
[Despite clocking an average of 12 hours per day this week... but the fatigue only sets in when I step out of my suite; am revvin' & ready to go once I'm back in my chair]

I always like to think through my edits - because every edit is different and needs to be approached differently, whether slightly or significantly.

There are differences in organization [had to think through how I was going to manage the 12-ep mini sitcom because the eps and scenes are being shot out of sequence, with staggered delivery], differences in grading [setting the 'look'], differences in cutting [the TVC was mainly cuts/dissolves/gradient wipes - which I like; the launch video was an exercise in patience & attention to detail - tons of keyframing] etc...

That is why I find myself actually thinking of my edits during the commute to and from work - because it means once I get my butt into my chair, I've already visualized what I'm going to try and do.

As a preditor, I almost always meet the clients and jot down notes on my edits personally. It also gives me the chance to clarify what they REALLY want, because often, comments can be vague and if passed from one person to another, the 'broken telephone effect' takes place.

I don't reckon getting editors so involved is a common phenomenon... at least we're not talking about projects of epic proportions, like editors who are committed to a big-budget feature film during pre-production itself.

But, I got to admit, sometimes the lack of distance between the 'client' and the 'editor' side of things creates much tension and struggle. There's definitely value in having a separate 'producer' to mediate and negotiate. But we're talking about a competent & experienced producer, not any random warm body you pick up and stick in front of the clients. Indeed, producing is an art, too.

Anyhow, as someone who likes variety [like dim sum & buffets - yum!], I'm enjoying tackling the different projects which are, in essence, communication tools. That's something we work a lot on: how to deliver an effective message through video. Oftentimes, we get approached by clients who want to 'make a video' and it's up to us to really dig deep to find out what they want the video to do for them. Some clients are more savvy with their communication objectives while others need more advising or digging. There's always this through-line we need to keep to, from the types of words we use in the script down to the kinds of shots selected [the shot sizes, the emotions, the colors, the music, the rhythm of cuts...]

You can have the fanciest graphics [which I will admit: we don't] or snazziest gimmicks - but without a sound communication concept, you're basically gonna end up with a glorified high-tech picture flipbook.

Guess I'm putting my Communications degree to work here :P Not all "corporate videos" are made equal!

Thursday, February 18, 2010

It's Tiger Time!

2009 segued into 2010 without much of a fanfare. I was fairly busy back in December *quickly clicks through iCal to refresh my memory* We had some shoots to settle before everyone disappeared for the year-end holidays and we were on the lookout for an AP to join us since we were booked for more than a few projects due in first quarter of 2010.

We also had two launch videos for the same client, both with short but hard deadlines to meet. Project was awarded mid-December and delivery was January - right after we crossed over the calendar. Which meant the X'mas season was a terrible inconvenience!

Quite a fair bit of prep was needed. Casting was the main task during prep as it was a simple concept which hinged heavily on performance. Both videos required effects finishing as well. Here's an excerpt from one of the videos:



That said, the project went rather smoothly and I managed to spend some time indulging in the festive spirit with some friends - late night suppers, hotpot, BBQ and karaoke!

Once we entered the new year, we had a TVC shoot for Toy Factory, a local theater company. One of our long-term clients, since we also produced the TVCs for their previous annual productions. We were blessed with amazingly bright and sunny weather, which was exceptionally helpful since it was an entirely outdoor shoot and we didn't have the luxury of postponing it to any other day since we were working with a bunch of very busy actors. What if it had rained? Well... we would've had to work out something.

*One lesson learnt during the shoot: If you're shooting with the Letus adaptor, bring enough spare AA batteries! Better yet, always change into a fresh pair of AAs at the start of the shoot, especially if it's rental gear.*

The TVC was shot on a Sony EX3, with a Letus adaptor. Shots came out really nice. Love the colors. I was doing SxS card wrangling on the set. Compared to my previous wrangling experience with Panasonic P2 cards, I find the workflow for ingesting SxS cards much more intuitive and straightforward. Bonus was that the SxS cards plug right into the Expresscard slot in my MacBook Pro. Secure and fast transfer.

Fast forwarding from then on, my iCal has been packed with edits, edits and more edits. Guess my wish is finally coming true! A lot of shifting of schedules, since I plan my own edit schedules around shifting delivery deadlines and various other factors. As always, as a preditor, there is never enough time to edit when the producing minutiae swarms around you.

Had a fairly productive session today, though. It's only the day after the long Chinese New Year break and if not for my backed up edit schedule, I'd have taken it easy [or the day off!]. But duty beckoned and I went in for an overdue color grading. It was also the first project I've fully color graded using http://www.redgiantsoftware.com/products/categories/product-suites/magic-bullet-suite/ - we bought it at an awesome deal during X'mas [50% off, if I remember correctly].

We've previously used Magic Bullet Editors but I find Colorista and Looks much faster and easier to use. The only thing I wish I had was a 3-knob control panel of some sort for Colorista. But alas, I am by no means a professional colorist and the clientele we service do not demand such level of color precision. But nonetheless, color grading is such a value-adding step, that as much as possible [budget and schedule permitting], I'll do it.

Managed to finish the 6-min video in about 4 hours - with the help of absolute silence, minimum disturbances [or breaks] and intense concentration. Since the theme & tone for the video was pink, everything else in real-life looked too blue once I got my eyes off the monitor!

The next video to get the Magic Bullet Looks treatment would be the musical TVC. The footage that came out of the EX3 is already quite close to the look we're going for, so it's more a matter of enhancing and bringing out some of the colors.

Saturday, November 14, 2009

Preditor Alert

Not much on the editing front as I've been busy with the producing side of things. Ahh, such is the life of a Preditor. Though with each project we pitch for and get, it means a few months down the road, there will be an edit waiting to happen.

We've currently got a few interesting projects in the scripting stage. A few even more interesting ones that are pending. Even though our main business has been in the corporate video realm, looking at our reel, we don't exactly stick to the 'corporate' corporate style. Our USP has always been in communication and storytelling.

Sometimes it's a little demoralizing when fancy graphics easily overshadow what should be achieved with solid scripting and editing. I reckon it's not easy to pimp something that works most beautifully when it's somewhat invisible and subtle. In fact, it gets tiring trying to WRITE about how you could achieve so much with strong scripting and editing in proposals because it's so hard to convey something so abstract at that stage. In contrast, a jazzy comp/storyboard is just pure bling that excites people more easily.

But at the same time, I have much respect for motion graphics artists and their craft. They produce such visually stunning visuals that I frankly can't achieve. That is definitely something I should brush up on along the way [like how I need to find that window of opportunity to break open the AVID Media Composer free trial and have a crash course familiarization with it].

With that, here are some more interesting writing to share. Have a read!

Production Jobs and Responsibilities of Crew
Just realized this is a 2-year old article but it's still relevant. Depending on the scale of the project and budget, you could add or minus the number of people and roles involved. This is something we have to explain to clients often: because production costs can indeed vary quite a bit. Yes, there will always be the one-man-shows who charge a package rate from pre to post for the cost of 2-3 days of filming that others might charge.

A very common question over at the Creative Cow forums: How much should I charge? Here are some answers. Not exact-figure answers but guiding questions to help one along:
Typical Hourly Rate For Production & Editing?

Someone else also wrote about the same issue on their blog:
How much should I charge to edit this video?

Last but definitely not least, I've uploaded some of our recent works on our YouTube channel: http://www.youtube.com/user/intuitivefilms. New works include a docu-drama for the Singapore Sports Council [quite extensive grading on the footage], a short TVC for Skin Inc [working with a 3D graphics and animation company] and a two-TVC campaign for the Tote Board [which I've not been able to catch on TV even though it's supposed to screen alongside quite a few sponsored programs].

Saturday, August 22, 2009

Auteurs vs Collaboration

Thoughtful essays on the auteur theory and the role of collaboration & discussion between directors and editors:

http://normanhollyn.com/2009/08/21/real-collaboration-–-editors-and-directors-editors-and-editors/

http://filmindustrybloggers.com/theeditor/2009/08/21/collaboration-and-why-the-auteur-theory-is-bull/

Personally, I enjoy the to-and-fro that does on during editing sessions. In fact, I find that once I've had enough time to go through the material on my own and managed to make a first cut [but only after a fairly thorough briefing/Q&A with the director about the direction, style and messaging], it's beneficial to have the director sit down with me to hone the next cut. It's more efficient, as well, since I spend less time second-guessing certain edit decisions I would've made.

The need for a certain amount of time to experiment, discuss & explore during the edit is something we sometimes find difficult to explain to clients. Yes, it's indeed possible to give a cut 2 days after we wrap BUT it will not be the best cut possible. As I recall a quote "A film is never 'complete', it just gets abandoned (due to the arrival of deadline)", it also doesn't necessarily mean more time = 'perfect' film.

That one time when I freelanced on a kids' reality/infotainment TV program edit, it was quite appalling that there wasn't any log, script or director involvement in the edit process. I was given a whole bunch of tapes, told we needed to cover these 3 activities... and that's that. Being a young upstart then and happy to have snagged such an opportunity [considering I had never edited any TV program by then... though it seemed they were so stretched, they had only one director-producer-writer and was willing to use me on the project... possibly because I was, ah, 'not very expensive'], I poured a lot of effort into the edit. Apart from my day job as a producer-writer on a corporate video project, I was working graveyard shifts on the kids' program.

It was fulfilling to see that most of my edits made it to air but it was unsatisfying that there was no 'process' involved. It felt like a factory assembly line. Which possibly is not an isolated incident, considering that TV budgets here are extremely stretched.

As for the 'auteur theory is bull' idea... it seems like 'auteur theory' is very much alive here. More often than not, in the local filmmaking realm, directors are also writers. And producers, sometimes DPs and maybe editors, too. However, it might be partly attributed to the whole 'lack of budget' issue, again. In addition, there might also be the idea that there is a lack of good screenwriters, which is why directors take it upon themselves to write material they would like to produce. Which is kind of sad, as the film would not be able to benefit from the collaborative process, especially in the editing stage.

Though judging from the way the media/film authorities have been formulating their policies/funding, they seem to prefer the 'auteur theory': hype up a few high-profile directors and send them for overseas film festivals/markets. And films are often marketed with 'a film by so-and-so-known-name'. Through these years, it just doesn't feel like there's much attention or importance placed in developing the other film professionals like DPs and editors.

Sunday, August 2, 2009

Hocus-Focus

Been busy working on a few corporate, launch, campaign videos as well as TVCs. As usual, as a preditor, the producing side takes up so much more energy than the actual creative. I think I still prefer to deal with my humans when they're right in front of me, on my screen and subjected to my J, K and L keys.

I've also just finished reading a book called 'Ten Thoughts About Time: How To Make More Of The Time In Your Life' by Bodil Jonsson. The title might seen like one of those run-off-the-mill self-help books, but the interesting thing is, the author is a Swedish physicist. So combining theoretical physics and her own experience with philosophy, she came up with quite an interesting read.

So what has this got to do with editing? Perhaps not on the technical side but there were some nifty tips that could help an editor think about the process behind the button-mashing. Some interesting thought I've bookmarked:

SET-UP TIME AND BEING AVAILABLE

There are times when I'm sure I'm fitting in set-up time without quite realizing it myself. This is how it can look: a significant deadline is approaching and I know in my heart that I should have started the job long ago. Instead, I seem to focus on less productive things. I do nothing, effectively, and become preoccupied with pointless minor chores like washing up and mending and pottering in the garden and so on, even though I don't particularly want to do these things. I don't start attacking the real job until absolutely necessary, and usually a little later still. What a miracle that I meet the deadline after all - yet again! Or maybe it's not a miracle. I believe that by that late stage my mental workshop had already dealt with the task. Thinking and planning had been going on all the time my conscious self had been preoccupied with simple things. When the deadline loomed really large, very little was left for me to do.

Concentrated intellectual work demands a set-up time too, which might last only hours and days, or drag on into weeks and months. Once that time has been set aside, it must be properly used. You must be available within that timeframe only. To lock yourself within a certain task in this way is utterly contrary to the way we nowadays prioritize being available to all comers, be it by instant travel, mobile phone, email or whatever.

I tackled my relationship with the telephone some fifteen years ago, starting with my office phone. How was I to silence it? I could programme it to say that I was at a meeting of away on business or teaching or out to lunch or had left for the day. But the list did not let me say anything about the task I was primarily hired to do, like: 'I'm in my office/at my computer/in the laboratory - thinking' or 'with my students or colleagues - talking'. I discussed my problem with a couple of switchboard operators and they told me that the message 'Bodil Johnson is not available, she's thinking' would probably provoke an angry response. The caller would feel 'If she's only thinking, she might as well answer the phone.' That wasn't how I felt, though.

DARING TO BE A HERMIT

Working in seclusion is often important for good results. I have learnt this important lesson by now, and am quite capable of defending my need to live like a hermit occasionally. Trying to be truly present wherever I am is crucial not only to me, but to the people I work with. They should feel convinced that I'm there, with them. No telephone calls must be allowed to interrupt us. If it is your professional responsibility to think, it is indefensible to give in to either real or apparent demands and accept other, irrelevant measures of your worth. It is your fault if hackneyed and ill thought-out research and teaching comes to dominate your output.


Hey, so there's some justification for my dilly-dallying before starting on the first cut! I would take my time to create folders, convert audio, label files, organize my desktop, remove unusable footage [usually when capturing full tapes via Firewire, with start-stop, on HDV>ProRes]... since I'm usually involved from pre to production, right into post, which includes logging & capturing. Back to back processes. So by the time I'm ready to do my first cut, I usually feel... over-exposed to the project. A little distance to prep my set-up time usually helps get my mind into editing gear.

Once I start on my edit, I really don't like to be disturbed because it takes time to get [back] into the 'mode'. Unless, of course, I'm just doing an edit which doesn't require much brainwork - like selecting and grabbing highlights from event coverage - which works well on an 'instinct' mode, with selected parameters already programmed into my mind as I scrub past hours upon hours of footage.

We'd worked with one cameraman who was always on the phone between shots. Apart from being a cameraman, he also runs a service of providing crew. So throughout our shoot, he would be checking on or arranging the other crews. That was the first and only time we've worked with him. Being so distracted seemed to have taken away the focus he should've put into the shoot. We usually work with DPs who are fully present and because of that, are able to observe, suggest and be creative.

Got spurred on to post [procrastination got hold of me] after reading a similar topic over at CreativeCow:
"Maker's" vs. "Manager's" schedules: http://forums.creativecow.net/thread/17/866107

Which is a discussion spun off from this article:
http://www.paulgraham.com/makersschedule.html

An excerpt:
"One reason programmers dislike meetings so much is that they're on a different type of schedule from other people. Meetings cost them more.

There are two types of schedule, which I'll call the manager's schedule and the maker's schedule. The manager's schedule is for bosses. It's embodied in the traditional appointment book, with each day cut into one hour intervals. You can block off several hours for a single task if you need to, but by default you change what you're doing every hour.

When you use time that way, it's merely a practical problem to meet with someone. Find an open slot in your schedule, book them, and you're done.

Most powerful people are on the manager's schedule. It's the schedule of command. But there's another way of using time that's common among people who make things, like programmers and writers. They generally prefer to use time in units of half a day at least. You can't write or program well in units of an hour. That's barely enough time to get started.

When you're operating on the maker's schedule, meetings are a disaster. A single meeting can blow a whole afternoon, by breaking it into two pieces each too small to do anything hard in. Plus you have to remember to go to the meeting. That's no problem for someone on the manager's schedule. There's always something coming on the next hour; the only question is what. But when someone on the maker's schedule has a meeting, they have to think about it.

For someone on the maker's schedule, having a meeting is like throwing an exception. It doesn't merely cause you to switch from one task to another; it changes the mode in which you work.

I find one meeting can sometimes affect a whole day. A meeting commonly blows at least half a day, by breaking up a morning or afternoon. But in addition there's sometimes a cascading effect. If I know the afternoon is going to be broken up, I'm slightly less likely to start something ambitious in the morning. I know this may sound oversensitive, but if you're a maker, think of your own case. Don't your spirits rise at the thought of having an entire day free to work, with no appointments at all? Well, that means your spirits are correspondingly depressed when you don't. And ambitious projects are by definition close to the limits of your capacity. A small decrease in morale is enough to kill them off."

Monday, February 23, 2009

Corporate Videos: Redux [or how YOU can work with US effectively]

This is on a related note to the previous post about corporate videos. And also sparked off by some recent encounters of the le sigh kind.

'How good a corporate video is [or could be] does have quite a lot to do with the capabilities and attitude of the client [and not just the production team]'

As a content producer serving a client, we do need the clients to know what they want - or at least be able to work with us actively so that we could help them realize what exactly they want to say with the video.

From there, then can we craft their message[s] for them. Only when there is some meat and direction to the content, then could [or perhaps, should] we talk about the fancier details like treatment, talents and storyboards.

All this should really be done before we even switch on the camera and roll a single frame!

I believe this is how clients can best utilize the capabilities of the production team they engage for their video projects.

Yes, by the demands of circumstances and nature of production, we production folks have been forced to evolve into miracle workers - fighting the good fight against the impossible odds of deadlines, budgets and 1001 constraints.

Unfortunately, despite our capabilities as creative consultants who could possibly spin a beauuuutiful story about a client's message... we do not possess the skill of 'mind-reading'. So if despite all our efforts to guide our clients through the process of pre-production, in order to excavate the precise message[s] they're trying to convey, and we're still not getting anywhere close to having a non-fuzzy picture... then the road ahead is going to be a bumpy one for all involved.

Sink or swim together, man.

Tuesday, January 13, 2009

Don’t be dissin’ on 'em corporate videos !

Spent the day jazzing up a corporate video for a client. At this second cut, offline stage, we already have to work in music [not temp tracks], text effects [with motion backgrounds] and keyframed motion on photoshopped stills because otherwise, the video won’t fly with the clients - they’ll panic and we’ll not get the approval on the cut that we need to move on.

In an ideal world, clients would approve a rough cut based on content, with the understanding that text effects, fancy transitions and pumping music would come in AFTER that. But hey, we know we ain’t living in a perfect world!

Gripes aside, I guess it’s a common scenario many working editors have to face. Clients have come to expect more polished looking drafts/comps/”rough” cuts and in all honesty, with digital editing, such finesse could be achieved at an earlier stage of post. It’s all about keeping the workflow flowing, man – approval processes included.

Also, as a working editor coming from a background where ‘I edit corporate videos’ is usually met with ‘man, that sucks’ / ‘when are you moving to TV/drama/film’, I do think that the ‘hierarchy’ is not always justified.

Yes, there are MANY horrendous corporate videos [still] being produced. The ones with the gratuitous ‘3D Transitions’, music library from the 80s, washed out colors, loose cuts… I watch them and I get physically queasy [truth!]. Yet, like a train wreck, I can’t avert my eyes and would sit through them, perhaps as a reminder that ‘thou shalt not let thyself languish’.

It’s quite the challenge to make a corporate video exciting, entertaining, informative, comprehensive, pleasing to the clients [and their superiors, bosses and bosses’ bosses]. And when you work with archival footage and photos provided by the clients – it’s a whole new ‘bonus’ level!

It’s been said that it’s not always possible to judge how good an editor is by the final cut. Like teachers grooming students of different caliber for a final standardized exam, editors who start off with excellent footage [great performance, abundance of coverage, interesting angles] already have a leg up. Whereas editors who manage to piece together something pretty nifty from bits and pieces of not-the-best footage probably had to sweat it out much more.

As if the art of editing is not invisible enough, the art of rummaging and repairing is possibly even more invisible!

Just as TV and films aren’t necessarily creative or entertaining [please refer to local media for case studies], corporate videos aren’t always dull or cringe-worthy. There’s always a lot of experimenting, exploration and jazzing up to do - or at least that’s the ‘horror’ I’ve been subjected to! [Well, helps that I’m a masochist]. My timeline usually looks like a patchwork quilt [but a neatly organized one] by the second cut.

Corporate videos aren’t the most fun things in the world to edit but as a working editor… you gotta do what you gotta do!

Saturday, December 20, 2008

Color-graded TVC campaign with snazzy text on a corporate video budget? It's possible!

Recently completed the post-production on a series of 3 x 30s TVCs for a local polytechnic's recruitment drive. As with most projects, this one had its share of constraints.

First, we were working with a tight timeline, from being awarded the project to delivery, as the client had already bought the media and had a firm deadline. Plus, the open house was in January 2009, so in order to maximize the reach of the TVCs, they had brought forward the air dates.

Secondly, we were producing a set of three TVCs but we were working on more of a corporate video than a full-blown advertising budget.

Thirdly, right in the middle of production, an unfortunate news/current affairs incident occurred [not related to this production and no, not the financial debacle], which hit us closer than we had imagined.

Nevertheless, we soldiered on and I'm pretty happy with how all three TVCs turned out, since we really put out so as to give the client a solid product.

It started off on the right foot as the client picked our favorite concept, of the three pitched to them. This was the bolder, more creative and more conceptual one.

With a short pre-production period, we had quite a few props to prep. This included getting our hands on a photogenic goldfish, which I'm happy to report has been successfully adopted by the client, having survived the harsh hours and conditions of production! We weren't quite sure it would make it...

To our client's credit, they managed to provide photogenic and lively talents with character within a tight timeline as well. Since this series of TVCs is quite stylish, this certainly helped a lot.

The assembly cut was made pretty quickly, since the shots were storyboarded and they were snappy pieces cut to a snappy beat. We did have to drop a few shots and move some shots around but that didn't affect the general feel of the TVCs.

In order make the TVCs stand out even more, we pulled out all stops and threw in some more goodies. We got our motion graphics artist to do up a set of playful, dynamic fonts. Then, it was my turn to give the shots an extra 'oomph' through grading.

I had to make sure we had enough lead time to color grade every single shot. I'm by no means a colorist but the Magic Bullet Editors Look Suite certainly helped provide quite a few jumping points. After doing a primary grading with FCP's 3-way Color Corrector [crushing the blacks a little and making sure the whites are within limits], I was able to treat each shot with a different look and texture.

In fact, I was already grading the shots before we presented the final cut to the client because we were cutting it close to the deadline. Thankfully for all involved, with only a few minor tweaks, the TVCs were good to go.

Due to budgetary and time constraints, I don't usually have the luxury of color grading every video that goes out. It does make so much difference though. The ability to really fine tune the colors and cuts [down to the frame] is making me enjoy editing TVCs, especially after a spell of longer corporate videos. Not to mention the chance to work entirely with professionally-shot footage, as opposed to *cough* 'archival' *cough* footage.

The first delivery [in DVD format] of the 3 TVCs [6 in total, since there are 2 versions of the end slates] has already been made to the media owners of the plasma TV screens in McDonald's islandwide. It's slated to run for 3 weeks and I'm tempted to just go sit in a McD's to see how things look on their screens. The last time we delivered a TVC to be shown at DBS banks, I was quite appalled when they vertically stretched my 16:9 video, when I had supplied them with a 4:3 AND 16:9 version!

Next delivery for the TVCs would be on DigiBeta and headed for TV Mobile. I'm not a fan of TV Mobile and my usual commute doesn't involve me coming in contact with it... but as usual, I'd like to see how things turn out on there as well.

Haven't uploaded the TVCs to our YouTube page yet, since we shouldn't be stealing the thunder from our client's campaign ;]

Saturday, September 20, 2008

The External HDDs are going DOWN!

A quick company shopping trip to Sim Lim Square revealed that the price of external HDD has dropped again.

A 1TB 7200rpm 32MB 3.5" Seagate external HDD now costs only $198. A casing with FW400, USB 2.0 and eSATA ports costs about $80 the last time we bought one.

Tempted to buy and build a set for myself now. Well, perhaps when I next secure a biggish freelance job - since prices will surely continue to drop.

At the moment, we're also checking out external monitors for on-location use. Currently waiting on more information for the Ikan V-series 7"/8"/9" LCD Monitors: http://www.ikancorp.com/pages/monitors/index.htm
In order to maximize its usage, we're thinking of using it as an additional monitor for editing. Though we'll probably make a decision only after we get to hold and touch a unit for ourselves.

Meanwhile, here's something I've finished the edit on not long ago:

[I have a quick cameo IN it as well - I don't think I like editing myself]

Mixed DV with HDV footage [with a whole lot of time remapping]. Color graded. Final delivery was on 16:9 SD DVD, for a 42" LCD screen, playing on loop inside an exhibition gallery.

Monday, August 18, 2008

Rough Cut, Lady!

*Fast
*Cheap
*Good


It's pretty true - clients always ask for all three when the reality is: you can almost always only get two of them. One of 'em Universal Truths in Production.

No cake and eat it, I'm afraid.

Today's post 'inspired' by meeting someone whom this jingle was written for, fo' real:



After working on industrials/corporates for the past few years, I think this client has won the right to this jingle/song.

And said client has cemented the fact that my favorite emoticon is now:

>_>

---

Meanwhile, in Editing Land, it has been a test of endurance pulling a 9-hour and 11-hour weekend edit for said R.C.L. When pre-production gets cramped due to circumstances, production and post-production gets seriously shaken AND stirred.

For now, we are aiming to deliver something that is:

*Fast
*Cheap


AND

*Good

... because we're badass like that ;]

Saturday, May 24, 2008

10 Commandments, Lies and Video Tapes

I love me some lists... so here's a few I picked up while reading:

from http://www.videouniversity.com/10edit.htm

TEN COMMANDMENTS OF DV EDITING


1. Thou shalt not screw up thy client's job.

2. Thou shalt not record in LP mode, lest ye receiveth thy glitch.

3. Thou shalt not mix tape brands, nor shalt thou allowest them to intermingle freely, lest ye recieveth thy glitch.

4. Honor thy Alimighty Vectorscope and thy Almighty Waveform Monitor, for in Darkness and in Light art thou guided by them.

5. Thou shalt not covet thy scene transition for the sake of vanity, but shalt thou cut with reason and purpose, and only then, keeping thy transitions modest.

6. Thou shalt have thy proper subject on screen at the proper time, thy speaker when he speaketh, thy reactor when he reacteth, thy glance and then thy object.

7. Thou shalt not cross axis.

8. Cast down thy recording tabs and breaketh them, and if thy tabs slideth, and not breaketh, then shalt thee slidith thy tabs into the "save" position, so that thine precious video might then be saved from eternal loss.

9. Loggeth thee thy master tapes, and with marked labels shalt thee cover them, for their nakedness is sinful.

10 Thou shalt not linger too long in black, lest thy viewer kick his TV set reproachfully, thinking it hath conked out again.

---

With additions from http://www.scottsimmons.tv/blog/2006/09/17/10-commandments-of-editing/

Thou shalt at least attempt some type of written script or paper edit to at the very least give the editor some starting point, albeit however small, or futile said script shall be.

Thou shalt give the editor some time to work on the edit on his or her own without the interruption of director, producer, writer, client, cinematographer, videographer, executive producer or production assistant.

Thou shalt not ask the editor to review every single cut or parameter change the second after said change is executed thereby giving the editor a bit more time to get the particular thing done.

Thou shalt not give an editor a DVD as a master source reel and expect it to function properly in an offline to online environment without the dubbing to a master tape reel with timecode and/or expect the quality of compressed DVD mpeg material to be the same quality as HD video or 35mm transfered film.

Thou shalt give the editor some time to make a change and review said change before making comment out loud that a glaring, unintentional error needs to be fixed or changed.

Thou shalt keep partying to a minimum in edit suite when edit job is on a tight deadline, least you expect editor to get interrupted or distracted and not be able to finish on time.ÂÂ

---

Half truths and whole lies from http://lfhd.blogspot.com/2007/07/lies-i-tell-you-lies.html

TOP TEN LIES EDITORS TELL THEIR PRODUCERS:
10. It’s just a preview glitch…
9. It’s out of the safe area, you’ll never see that on the air…
8. It won’t really look like that…
7. I’ll fill out the paperwork tomorrow…
6. Why no, I don’t mind working on Saturday…
5. Oh, don’t go by THAT monitor…
4. It works better as a cut…
3. That glitch is on the source tape…
2. I’ll have all your changes done by the end of the day…
1. No, I agree. It’s much better that way.

TOP TEN LIES PRODUCERS TELL THEIR EDITORS:

10. It’s pretty simple. It should only take an hour…
9. Budget? Don’t worry about it…
8. Feel free to be creative with this…
7. I only need a couple dubs…
6. The network will love it. They won’t make any changes…
5. I’m positive we’ve got that shot on another tape…
4. I’ve never had this problem anywhere else I have edited…
3. Could I see it just one more time?
2. I thought you’d be able to just paint it out…
1. How hard could it be?

TOP TEN LIES EDITORS TELL OTHER EDITORS:
(when they pick up the second half of a session)
10. It’ll only take about an hour to render…
9. I’ve pre-built all of the chyron…
8. It should only go a couple of more hours…
7. I’ll be at home. Call me if you have any questions…
6. The producer has been really organized so far…
5. All of the decks are working perfectly…
4. The list has been working great…
3. I’ve had no problems with this Avid…
2. Don’t worry, the credit roll is short…
1. I’ve already done the hardest parts…

TOP FIVE LIES EDITORS TELL THEIR ASSISTANT EDITORS:
5. Kick me off if you need the station.
4. You don't have to log everything.
3. We'll finish early today.
2. I organized the files really well already.
1. An hour of footage a day, tops.

#1 LIE EDITORS TELL THEIR SIGNIFICANT OTHERS:

1. “I’ll be home soon.”

---

Things to be made into posters when I get my own swanky edit suite ;]

Monday, May 12, 2008

What wrong with... me, the young FCP editor?

A blog post that had caused some ripples online recently:

What’s wrong with the young FCP editor?
By Scott Simmons

*checks the date* Oh, maybe not that recent... since it came out 2 day after my birthday... more than a month back. But it's still sparking discussion.

If we look at the article superficially, I'm probably doomed! Since I'm:

1) Young
2) Self-taught
3) Went straight into editing after school
4) Never worked in a 'proper' post-production suite
5) Never apprenticed as an assistant editor
6) Never cut on film... or even touched film
7) *points at blog title* I am a FCP Editor

[as I'm typing, I'm actually multitasking on my MBP, with FCP, Compressor and Soundtrack Pro running, while having close to 28 Firefox tabs open, uploading a rough cut onto YouTube for an overseas client and doing spots of text-based MMORPG gaming... and oh, just solved one of those pesky 'General Error' by isolating the problem clip].

To begin with, just based on the vastly different state of the industry here, as compared to the author's, some things probably can't apply. We don't have a guild system for the various specialized professions [which means no minimum wage and defined working hours/conditions!] and we barely make 10 feature films [so-called co-productions don't always count... esp. those who just come in for the STB/EDB moolah] a year.

As much as I don't have much contact with the really top-notch professional editors in Singapore, I also don't have much contact with the so-called young-punk editors as well. Reading the article tends to make me feel as if I belong to the latter group... but after reading it more carefully - and reading the other blogs by more established editors who commented on the article, I do feel a tad bit vindicated.

My main weakness as an editor, in the technical realm, is the lack of actual hands-on working knowledge with high-end formats. Then again, I remember that one-time I freelanced for an established production house which captured, for a broadcast TV program, using a consumer camcorder :P Sooooo... industry-standards are a little whacked.

I try to compensate by devouring info online, from the likes of Creative Cow and Larry Jordan's site, about new technological developments [mmm, RED camera?], better ways of working and the more thoughtful discussions on the 'art' of editing.

At this point, I wonder if I'll ever get to 'use' this knowledge, but I think having the skill of being able to quickly ferret for updated solutions online [Google is my playground!] is something important and useful. Especially when software updates, formats, compression, plug-ins etc are being updated so rapidly.

Perhaps, then, I do have the right to shake my head [together with the experienced chaps, but with less velocity] at some of the so-called 'films' that are put up on YouTube by 'filmmakers' :D For even though I'm a young punk on the surface, I am *!!!* by how many people now think that since they have some hi-def camcorder, iMovie/Windows Movie Maker and can upload something to YouTube - they too can do what we do!

Oh well, maybe I'm all *!!!* 'cuz this kind of thinking threatens my poor pockets [my fees cannot go down just 'cuz people start attributing less perceived value to it] and possibly make it even harder for clients to leave the important bits to 'the professionals' [for everyone's good, really].

At the end of the day, it's impossible to stop people form getting their hands dirty as 'media makers', whether as amateurs, hobbyists or professionals. Broadcast News channels are regularly using viewer-submitted footage shot with their increasingly-powerful camera phones; Every other 'youth/community organization' is holding a filmmaking competition.

So, for me, it's to keep on trudging and stay the course. Keep on learning. Keep on experimenting [in a good, constructive way!]. Keep on trying to find my place between the 'old school' and the 'nu skool'. I'm enjoying the ride so far ;]

Saturday, April 12, 2008

Motivator Poster: Render Wisdom



Had Larry Jordan's ' Editing Truths — for Better Living (Contest)' [http://www.larryjordan.biz/about/contest.html] at the back of my mind while editing with my director.

We were doing our best to jazz up an otherwise humdrum video, using our arsenal of Digital Juice motion graphics packs. Since we've switched over from a 1GB Powerbook to a 4GB MacBook Pro for some of our editing, this is the first time we're really pushing the new Intel machine with multi layers of motion graphics and keyframing work.

I guess we were expecting a sound barrier breakthrough in terms of speed - but alas, we still had to wait *gasp* for rendering!

Which reminds me of one of those to-be-classic 'quips from a client', which was related to me by my AfterEffects guru [paraphrased by me, due to me having the memory of a goldfish]:
'I don't see why you need to render... rendering is only for the editor to slack off and have coffee!'

So, while twiddling thumbs with my director, staring at the rendering bar, I came up with the "If it's not instantaneous, it's not 'fast enough'" quip.

In order for me to 'get over' the fact of [still] having to render, I've decided I'm gonna find the time to put the Powerbook and MacBook Pro side by side, then let them both render a similar clip... and appease my soul when I get to SEE the difference. Theory of relativity ;]

Wednesday, March 26, 2008

Editing Quotes + Freelance Thumb Twiddlers

I think there are people like me with similar abilities and disabilities, because editors are disabled on the social level. It's not normal to be alone in a room with people who look alive but are not. It's a kind of dysfunctional element that editors have, that they can relate to people who are not really people.

Michael Leszczylowski, Page 201


Milos Forman writes in his memoirs that you would give your soul to the devil in return for the eyes of an editor.

Lidia Zonn, Page 213

xxxxxx


'Hi, my name is Kai. I edit stuff... ...' *awkward pause / twiddle thumbs* 'And you?'

Haha, nah, I don't think I'm THAT socially dysfunctional. I attribute my other portfolio of being a producer as the counterbalance. Though I do smile at people in those little boxes when they smile back at me... when I'm editing. Or not.

The second quote is certainly more epic. Ah, to believe in the day when I may posses such a pair of magical eyeballs.

Meanwhile, back in the realm of reality called 'Singapore', life as an editor continues to be fraught with potholes... when freelancing. After nudging [again] a client for months regarding payment [project was completed late last year], I was told that nope, they still can't pay me until... they sort out their finances. Le sigh.

Of the 4 times I have been on contract/freelancing, this is the 2nd time I've been made to twiddle thumb while waiting for the company to sort out payment... indefinitely, with neither proactive contact or follow-up.

Of the many chats I've had with other freelancers in production and post, the overall situation here is equally frustrating and disappointing. Some were owed payments, ranging from a few hundred to a few thousand dollars, for months... half a year... more than a year. Often, the same companies perpetrate the cycle of exploitation, over and over again, since there are always clueless and eager new kids on the blocks [Like I once were!] when the experienced ones avoid them like the plague.

I still remember my maiden journey of being exploited... editing a kids' program for a production house. I was quite the eager beaver since I hadn't edited any TV programs at that point. Actually, I was quite surprised that they even picked me, of all people, to edit a TV program. The process turned out to be... an eye-opener, in the 'wise up, young Jedi' kinda way. No script, no log, no direction, no director sitting in... had to capture everything from 5+ hours of tape... told to cut 3 segments. Ta-dah.

Eventually, when the ep aired, I saw that most of my cuts were left intact. That was... nice to see. Though looking at the way things were being run, I kinda wondered whether it's because no one really bothered...

Like the current project which has left me twiddling my thumb, this one was yet another thumb-twiddler [4 months of waiting, nudging and waiting in vacuum for paycheck]... and like the current project, this one was under quoted [for the length and scope of work] due to my inexperience.

On hindsight and with very valuable lessons learnt from CreativeCow.net and FreelanceSwitch.com:
1) Your skills and profession are worth a certain rate. Don't be arm-twisted into dropping your rates unless you see a tangible value in doing so.
2) Learn to say 'No' - there comes to a point in your career when you know certain things are worth doing and certain things are just too painful to do.

Globally, it seems that there is a positive correlation between substandard rates and substandard payment schedule.

I've paid my fair share of dues under the 'Exploit Me!' category - time to wise up! [there are always new batches of students and interns to undergo the baptism of fire :P]

Fortunately, my faith in what I do is still intact since I have been meeting good, decent people who understand that freelancers can't be made to twiddle thumbs while you sort out your business. Freelancers depend on their paycheck to eat, pay their bills and survive. Imagine waiting 3 months for your pay - sometimes 4 months, or hey, maybe half a year... who knows?!

Someone I used to work for on a freelance contract [who also demonstrated the positive correlation between good rate and good payment schedule] mentioned to me over a homely lunch that when freelancers work for you, they offer their trust because they invest their time, effort and expertise FIRST and trust you to do the right thing later. Of course, this same boss pays her freelancers very VERY speedily. Blink of an eye speedily.

Which is also why I'm proud of working with Intuitive Films because we also believe in being responsible to not only our clients, our work but also, to our freelancers. Good work does not come from squeezing the last drop from your profit-driven budget, when it means going down the chain and squeezing/exploiting the people you work with. We continue to respect our work and our freelancers - because, hey, they're both equally important!

Saturday, March 22, 2008

Takis Yannopoulos Quotes from 'Fine Cuts: The Art of European Film Editing'

A person more detached than the director is needed to judge the rushes objectively. Perhaps technology will reduce the editor's role as it stands today... Many directors will be satisfied using just an Avid 'operator' and this has nothing to do with proper editing, that is with synthesis.

Takis Yannopoulos, Page 148


Due to my genuine love for editing, this has become an essential part of my life. I feel happy at work. I am used to working many hours, as many as I can, with no limits or restrictions. I can't conceive that it is possible for anybody to edit well - something as fundamental as life itself, for it imitates life - following the timetable of a clerk.

Takis Yannopoulos, Page 148 - 149

The ideal editor is not someone who makes good cuts or edits a scene with great speed. The ideal or good editor is someone who gets into a scene and loves it, who composes with his heart, who gets involved passionately and actively.

Takis Yannopoulos, Page 149 - 150


xxxxxx


I'm not experienced or privileged enough to fully understand quote 1 or 3, but quote 2 is something that I personally have experienced over and over again. A 'simple edit' is never as 'simple' as imagined by someone else. There are just... infinite number of permutations and combinations, various ways to improve, many other ways to destroy, minute things that can be fixed, sneaky little things that are only discovered seconds before you're about to dump out and go home [and then, it becomes a moral dilemma - to fix or not to fix?]